Public Relations Executive
Remote to Start
Preferably based in Los Angeles, CA or New York, NY
Mid-Senior Level
NORA the agency is seeking a part-time PR executive to handle luxury and streetwear fashion accounts, and agency news. Applicants are expected to have the capacity to interact closely with clients and top-tier media, stylists, and influencers. This role starts remote.
The ideal candidate has 3-4 years experience in a public relations capacity, either in-house or an agency. He/She would have an intimate knowledge of luxury fashion and streetwear, creative partnerships, media, placements, and a network of excellent editorial contacts. This is not an entry-level position.
The ideal candidate thinks outside of the box and is interested in pitching all types of media/awareness initiatives – from digital coverage to podcast interviews to IG takeovers. Candidates should be excited by ideating and want to depart from only focusing on print & digital, albeit important.
If this sounds like you, apply with your resume (cover letter optional) at hello@nora.agency
JOB RESPONSIBILITIES:
Lead proactive outreach to target editors to secure media coverage
Produce and publish effective press materials including pitches, press releases, media alerts, and bios
Work with team and clients with creating effective press and marketing strategies and initiatives to hit brand goals and drive awareness
Set deskside appointments.
Research and propose new talent, including but not limited to celebrities, bloggers, social media celebrities, for clients
Monitor press coverage and report directly to client; oversee completion of monthly status reports and ensure delivery to client
Research and propose press opportunities for the agency and its officers
JOB QUALIFICATIONS:
(Required) Thorough knowledge and understanding of principles in PR, marketing, and digital media + how they all work together.
(Required) Excellent relationships with media contacts in fashion, culture, and lifestyle press in both the print and online/digital space
(Bonus) Strong knowledge of relevant tastemakers and relationships with influencer and talent agencies
(Bonus) Strong contacts in the menswear and footwear space.
3+ years experience in a public relations capacity either in-house or at an agency
Experience successfully managing PR campaigns from strategy development through execution with track record of proven results;
Able to work autonomously.
Strategic thinker who can bring fresh and innovative ideas to the team and implement strategies to bring these ideas to life
Strong interpersonal and analytical skills; attention to detail and strong organization skills
Adept at multitasking and managing multiple projects simultaneously and effectively
STRUCTURE:
This position is a part-time contractor position requiring 10-13 hours per week to start, growing to 20 hours per week.
ABOUT NORA the agency:
NORA the agency, is a boutique marketing, partnerships, and media relations agency for brands and talent. Focused on providing a 360 approach to growth and brand awareness, our strategies connect the dots between channels and activities.